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Hi, I’m Carol Griffiths, and I’ve spent the last 30+ years in the trenches of sales – I’ve done every sales role from Sales Executive to MD and Board Advisor
For the last 20 years, I’ve worked with global brands, challenger firms, and fast-growth sales teams, helping them:
✔ Fix underperforming pipelines – improving conversions and efficiencies across sales and marketing functions
✔ Increase win rates – consistently building high converting sales pipelines.
✔ Build sales systems that actually work – efficient and effective sales engines that provide predictable outputs.
I’m not another ‘sales trainer.’ I don’t teach theory. I fix sales problems – fast. And if you’re still reading, it means you’ve probably got a sales challenge that needs fixing.
I know how sales leaders think because I’ve been one. I know what the board wants because I’ve sat in those meetings.
My skill is identifying exactly why you’re getting the sales results you are, so we can build a better sales engine. Fast!
More sales, more often, for more margin! Often, without increasing head count, marketing spend or lead volume.
And I know what works – because I’ve done it, tested it, and proved it across industries, markets, and economic downturns.
You have questions? Great, you can use this link to book a 30 minute call
Carol
P.S. You can also check out the following Sales Trainer profile and Sales Improvement profile, as well as the services below, and subscribe to The B2B Sales Improvement Digest
Carol is the most dynamic and energetic Consultant I have ever worked with. She has helped me re-shape our entire sales process which resulted in a 50% leap in profits! Carol has the flair and imagination to add measurable value to any business. I look forward to working with her until the day she retires!
Carol’s skill is in raising the bar for the people she helps. She is constantly challenging them to be all that they can be; and when they cannot see it for themselves, she lifts them up and shows them the view. Overall I found the process valuable in being able to take a step back from the coal face, reflect on issues and focus on action.
I had the pleasure of working with Carol for 12 months where her contribution and direction helped deliver a double digit growth.
Carol designed and implemented a sales strategy that developed the team that ensured we were targeting the right types of opportunity, delivering the correct pricing strategy and then closing the deal at a success rate of over 80%.
Carol coached the team on a one to one basis, utilised the classroom approach effectively and developed the team by attending prospect meetings.
Her contribution to the success of the business was excellent.
“The sales training with Morton Kyle has been one of the most useful courses we have done. Having no experience of sales previously, we left the training with the confidence as well as the tools with which to become effective sales people. Our success rate improved after the training and enabled the company to move forward in a way that wouldn’t have otherwise been possible.”
Carol Griffiths and her team worked as consultants to my company for almost 2 years.
In that time she ;
Established KPI’s for each staff member
Trained their line-managers to monitor and motivate
Performance managed poor performers
Introduced an appraisal system for all staff
Introduced an employee engagement program
Interviewed and selected new management
Re-structured client contracts
Refined operational procedures
I would not hesitate to recommend Carol for any business activity – she has flair and commitment which is rarely matched.
I can confirm that on all the occasions we have engaged the services of Carol she has proved to be invaluable in imparting her knowledge in a way that enables us to make clear and measurable decisions regarding our development of a sales and marketing strategy.
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